> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.readable.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Tone, Sentiment, Personalism, and Reach

### Tone

Tone is the measure of formality of a text, looking at typical words and phrases used in formal vs informal writing.

Possible Scores: 0 to 100
* >= 60: Conversational
* >= 55: Neutral (Slightly Conversational)
* 45 - 55: Neutral
* <= 45: Neutral (Slightly Formal)
* <= 40: Formal

### Sentiment

Sentiment is the measure of how positive or negative a piece of text is, looking at typical words and phrases used in positive vs negative writing.

Possible Scores: 0 to 100
* >= 60: Positive
* >= 55: Neutral (Slightly Positive)
* 45 - 55: Neutral
* <= 45: Neutral (Slightly Negative)
* <= 40: Negative

### Personalism

Personalism is a scale of how impersonal or personal your text is. You can make your writing more personal by using words like 'you' and 'your' rather than 'we' or 'our'.

Possible Scores: 0 to 100
* >= 60: Personal
* >= 55: Neutral (Slightly Personal)
* 45 - 55: Neutral
* <= 45: Neutral (Slightly Impersonal)
* <= 40: 'Impersonal'

### Reach

Reach is a measure of the percentage of literate people who can read your content. A piece of text with a Reach of 100% will be readable to 100% of the literate public (around 85% of the general public).

Possible Scores: 0 to 100